Daily Archives: June 12, 2018

The shrinking…

Hot cross buns were introduced to me upon my arrival in Cape Town. Through the years they’ve gotten more expensive and smaller, sometimes sooner than packaging designers can manage to adjust to the new budget sizes. This hot cross bun packaging clearly shows how much consumers have been duped.

The same goes with many items like chocolate bars and breakfast cereal boxes.

Aside from this old trick that many businesses play on us, there’s also the environment to consider.

Woolworths is notorious for excessive packaging, often in hard, single-use plastics. Do they really know or care about what is happening around us? Just wondering.