Hot cross buns were introduced to me upon my arrival in Cape Town. Through the years they’ve gotten more expensive and smaller, sometimes sooner than packaging designers can manage to adjust to the new budget sizes. This hot cross bun packaging clearly shows how much consumers have been duped.

The same goes with many items like chocolate bars and breakfast cereal boxes.
Aside from this old trick that many businesses play on us, there’s also the environment to consider.
Woolworths is notorious for excessive packaging, often in hard, single-use plastics. Do they really know or care about what is happening around us? Just wondering.
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About matangmanok
Jim Pascual Agustin writes and translates poetry. Sometimes he tries his hand at essays and stories. In 2011 the University of Santo Tomas Publishing House in Manila released BAHA-BAHAGDANG KARUPUKAN (poems in Filipino) and ALIEN TO ANY SKIN (poems in English). The same publisher released his most recent poetry collections SOUND BEFORE WATER and KALMOT NG PUSA SA TAGILIRAN. In 2015 a new poetry collection in English, A THOUSAND EYES was released. His first collection of short stories in Filipino, SANGA SA BASANG LUPA, was released in 2016. UK publisher The Onslaught Press launches his latest poetry collection, WINGS OF SMOKE, worldwide in February 2017.
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